BYD: Technology, Safety, and Quality with Affordable Installments for Everyone

BYD has been a benchmark in the battery industry for over 28 years. Its latest and innovative Blade Battery has passed a series of extreme tests under rigorous conditions, making it one of the safest batteries in the world.

This manufacturer, specializing in plug-in vehicles, has strongly committed to leasing as a key way to bring its wide range of models to all types of customers. Founded in 1995, BYD is a global technology company that, in a few years, has become the world's leading manufacturer of plug-in vehicles. Its commitment to zero emissions is embodied in pioneering developments such as the e-Platform 3.0, the revolutionary Blade Battery, the Cell to Body structure, the 8-in-1 electric propulsion system, and the Dual Mode plug-in hybrid, technologies that mark a before and after in the automotive industry.

One of its hallmarks and differentiating elements is the Blade Battery, a revolutionary lithium iron phosphate (LFP) battery known for its design and high safety standards. It passes extreme safety tests without risk of fire or explosion, positioning it as one of the safest batteries on the market.

Manuel García-Albertos Jiménez, director of B2B and used vehicles at BYD. An Industrial Engineer with over 23 years of experience in the automotive sector, he is tasked with strengthening these two key areas for the brand.

"We are taking our first steps, but the balance is very positive. In a short time, BYD has achieved remarkable organic growth, with an excellent reception among private customers who value the quality of our products, our competitive rates, and our plug-in vehicle offering. Now, the priority is to position ourselves strongly in the B2B channel, where leasing is a key tool to facilitate the transition to electrification within companies."

"Without a doubt. And not just for our customers, but for the market in general. Until 2024, only 11% of B2B leasing customers opted for electric or plug-in hybrid vehicles. In 2025, we are seeing a clear change: at least 16% are already seeking an electrified solution. This confirms that leasing is consolidating as a flexible, risk-free option adapted to make the step towards emission-free mobility."

"Currently, plug-in hybrids remain the majority in the leasing channel: they represent about 65% of electrified operations, compared to 35% for 100% electric vehicles. However, this proportion is changing rapidly. Just look at the data from 2021, when plug-in hybrids accounted for 86% and 100% electric vehicles barely 14%. The growth of interest in BEVs is constant, driven by a broader offering, greater autonomy, and an increasingly competitive total cost of ownership (TCO)."

"Our leasing is designed to offer a complete experience, without surprises and with a service aligned with the brand's quality standards. Unlike other market offerings, all maintenance and repair operations are carried out in our official network, ensuring the use of original parts, qualified personnel, and maximum efficiency. We currently have over 40 service points in Spain, and our goal is to end the year with a post-sales network as solid as our sales network. This coverage allows us to serve both private and professional customers and companies, all of whom are looking for hassle-free leasing with the direct support of the manufacturer."