More than two million viewers support the new programming of À Punt

Valencians endorse the new programming of À Punt. On September 9th, the new season began with a more competitive television offer that gathered 2,163,000 unique viewers, a 12% increase in the channel's coverage compared to August.

A large part of the success is due to the number of Valencians who tune into À Punt to follow the local news offered by NTC Migdia, which gathers nearly 124,000 unique viewers daily. This news program rises by 1.6 points and achieves an average share of 9.1%, the second-best monthly record this year, only behind March. Noteworthy is the 13.9% share achieved by NTC Migdia on September 27th, attracting 182,000 unique viewers.

On its part, the new format of NTC Nit presented by Amparo Fernández has debuted with an excellent reception from the audience. In fact, since its premiere on September 9th, it has achieved a 4.1% share with 665,000 unique viewers.

Els Esports also significantly increases and marks an average share of 5.9% in September and a daily accumulated audience of 89,000 viewers. The broadcast of Els Esports on September 6th stands out with an 8.9% share, an accumulated audience of 106,000 viewers, and a loyalty rate of nearly 85%.

A total of 275,000 viewers watched the broadcasts of Las entradas de toros y caballos de Segorbe, highlighting Sunday, September 15th with an 11.8% share and 110,000 viewers.

À Punt grows in share and viewers in all time slots, but it is the afternoon slot that stands out with an average share of 5.1% since the premiere of the new programming.

The afternoon also rises by around 44%, especially with the new magazine hosted by Alex Blanquer, En Directe, which follows a growing trend where more than 640,000 people have connected during its first three weeks.

The prime time audience, boosted by the breakout contest A La Saca also increases by 7% and reaches an average share of 3.5% since September 9th, with new seasons of programs like Valencians al Món, Xino Xano, L'Hora Fosca and Zoom.

The morning slot also increases by 70% compared to August. Thus, the new magazine Bon dia Comunitat Valenciana presented by Ximo Rovira and Gemma Juan has been watched by 266,000 people throughout September.

With a share of 3% since September 9th, À Punt records its best performance since March and matches the share of September 2023 with the same screen quota. This marks a change in trend for Valencian public broadcasting.