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An image from the game show. José Miguel González

'All for You', the game show where your loved ones help you win money

Carlos Sobera leads Telecinco's new venture, filled with surprises for the audience

J. Moreno

Miércoles, 25 de junio 2025, 10:20

Imagine attending a television show only to unexpectedly encounter your family and friends who will help you win money. This is the premise of 'All for You', the game show that Carlos Sobera launches tonight at 11:00 PM on Telecinco, where emotion intertwines with gameplay through a simple quiz show of questions and answers. Participants in Mediaset's summer offering arrive with a white lie to avoid spoiling the surprise and the reunion with their loved ones.

Each episode of 'All for You' begins with a person arriving at the set believing they are participating in a different type of program. When the lights come on, they discover they are surrounded by 15 family members and friends who have secretly come to surprise them. These loved ones have chosen them to experience this because they admire, love, and believe they deserve a reward in life, whether for their generosity, character, or way of facing life and its challenges.

"It's great that these are people who don't know they're going to compete. They haven't prepared for the show. They haven't spent a single minute learning the capitals of all European countries and have no idea this is going to happen to them," says the host, who hints that many participants will reunite with family members they love and adore, some of whom they haven't seen in years. "The first reaction of all contestants is to break down emotionally," he says. "They burst into tears. They feel overwhelmed because it's a double joy: something extraordinary is happening that I didn't expect, which is playing a game show and potentially winning money," he explains.

Before heading to the set for the surprise, the 15 companions have individually answered 12 general knowledge questions, and based on their correct answers, each has added a different amount to the jackpot. At the start of the game, the accumulated amounts are displayed on the screen, forming the so-called 'Tower of Money'. To take home the entire jackpot, the main contestant must correctly answer the 12 questions by choosing from several response options, including the mistakes made by their loved ones. Here, another important part of the format comes into play: if the contestant answers incorrectly, they must eliminate two of their loved ones.

The first episode of 'All for You', produced alongside Topanga Crea and adapted from the international format 'Surprize Fund', features Lylian, a 40-year-old woman from Malaga, mother of two, described as spontaneous, fun, and resilient. After being abandoned by her husband, she supports her family with effort and energy that has won over everyone who knows her. Her family and friends gather on this show so she can experience it and win the prize.

For Jaime Guerra, Director of Content Production at Mediaset España, 'All for You' was an ideal format for the Basque presenter. "Sobera and game shows are a perfect match," the executive asserts, believing that this program "not only involves gameplay but also emotion" because it is the friends and family "who propose them to participate".

Meanwhile, Baldomero Limón, one of the executive producers of the format, states that casting has been one of the most challenging parts of this show, as "contestants arrive blind." "We have to do everything through accomplices or family members around. It's a contestant who always comes to us proposed by someone who is our accomplice," explains one of the general directors of the production company. "And from there, a network is created to gather the family members, learn the stories, and understand each one's involvement with the contestant," he emphasizes.

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'All for You', the game show where your loved ones help you win money