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Gloria Salgado
Madrid
Domingo, 12 de enero 2025, 00:15
Anna Wintour's first issue as editor-in-chief of Vogue USA dates back to 1988. Her debut was not without controversy, as she dressed the model in Guess jeans, a garment then deemed inappropriate for a cover. It was Wintour's plan B when the young model couldn't fit into the Christian Lacroix skirt that matched the sweatshirt with the cross that went around the world. A piece from the French designer's first prêt-à-porter collection. The one chosen by Anna for her introduction to society.
Christian Lacroix was born in the French town of Arles, studied Art History at the University of Montpellier, and attended La Sorbonne and the École du Louvre with the intention of becoming an art curator. However, fashion crossed his path, a craft he honed in the workshops of Hermès, Guy Paulin, and Jean Patou. With the help of the French luxury conglomerate LVMH, he launched his own haute couture brand in 1987. He broke the mold with his theatrical style, featuring baroque, luxurious, colorful, and youthful pieces, showcasing the mastery of couture artisans.
Madonna, Catherine Zeta-Jones, who married Michael Douglas in a Lacroix dress, and Infanta Elena, who chose one of his designs to attend her sister Infanta Cristina's wedding, were among his illustrious clients.
He balanced his brand with the creative direction of Emilio Pucci from 2002 to 2005, the year he designed the uniforms for Air France, which remain in use today. Lacroix had 60 points of sale within France and a total of 1,000 worldwide. Also in 2005, LVMH sold the brand to the Falic group, and beset by financial problems, Lacroix retired from the runways in 2010 to focus on theatre and opera costumes, with occasional forays into the industry, such as with the Spanish firm Desigual in 2011, a haute couture collection for Schiaparelli in 2013, and another with Dries Van Noten in 2019.
Christian Lacroix never faded into obscurity. His archive pieces have been selected by stylists for stars like Rihanna to dazzle on red carpets. Considered one of the most influential and admired designers of the 80s and 90s, the brand now returns with the Galician company Sociedad Textil Lonia (STL).
The company, based in Pereiro de Aguiar (Ourense), has acquired 100% of the French luxury brand. In a statement, the Galician firm, controlled by the Domínguez family and 25% owned by the Puig group, explained that the purchase expands its brand group, which includes Purificación García and CH Carolina Herrera, "strengthening its international presence in the world of high fashion."
"We are thrilled to incorporate the legacy and boundless imagination of Maison Lacroix into our business project. We will give our best to ensure the unique talent of its creator and his invaluable contribution to the fashion world reach their full potential," added the company, with 600 points of sale in 43 countries, which did not specify the transaction amount, to which Lacroix himself has given his approval.
Christian Lacroix views couture as "emotion and beauty, exuberance and imagination," with creations that embody in "spectacular combinations" his Provençal roots, his passion for Spanish culture, and his fascination with art and 'savoir-faire'. A constant in all his work, reflected through a refined ability to blend different cultures and a love for craftsmanship, theatricality, and haute couture," Textil Lonia asserted.
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